Anua Campaign Video
- Client
- Anua
- Year
- 2026
- Role
- Editor, Motion Designer
- Craft
- Credits
- Agency Art Partner
- Director Ferdinando Verderi
- Post-Production Motion Principles
- Editor & Motion Design Andrew Dean
- 3D & Finishing Estupido Estudio
- Talent Kendall Jenner
Few faces need less introduction than Kendall Jenner's. Anua, welcoming her as its newest ambassador, took the quieter route in a film for the PDRN line that's clean, simple and not short on feeling. I designed the motion of the bubbles, which rise and gather without hurry. They're there to make you curious, not to steal the scene.
The edit came first. With the creative team, I worked out the pacing and trimmed the transitions until the water-to-product idea read without effort. From there I designed the bubble field, keeping the motion slow and the frame uncluttered, and set the rhythm the 3D and finishing would build on.